NAI Carolantic Realty
“We’re in constant contact with economic development allies in promoting the area and working with companies looking to relocate to this region.”
- Jimmy Barnes, president of NAI Carolantic Realty
NAI Carolantic Realty: Success Through Service
Since its founding in 1972, NAI Carolantic Realty has proven that quality, commitment and community comprise the foundation for real estate success. The full-service commercial brokerage firm provides value for clients through its unmatched market intelligence, financial savvy, negotiating skill and more. The result is industrial, retail, office and flexspace that align fully with the strategic objectives of Triangle businesses.
“We’ve been in this market for over 40 years,” says Jimmy Barnes, the firm’s president. In that time, NAI Carolantic has sold or leased over 100 million square feet of property. It also represents clients in the acquisition and sale of undeveloped land: its diverse inventory of land, for instance, currently lists over 5,000 acres for sale. Site selection, due diligence, research and strategic planning expertise are also included in the firm’s vast menu of services.
Experience sets the firm apart. “Many of our real estate professionals have been with NAI for over 20 years,” says Barnes. Steve Stroud, the firm’s chairman, has been a fixture in Triangle real estate circles since the mid 1960s. Barnes, a Wilson native who was named president of NAI Carolantic in 2001, launched his real estate career in the Triangle 25 years ago. The region’s city-center resurgence – seen in the dramatic transformations in downtown Raleigh and Durham – is by far the biggest change he’s witnessed during his career here.
The firm places a high premium on community engagement and volunteerism. “Our brokers do more than just help clients with real estate,” Barnes explains. “They’re active in the community,” assisting groups like the Boy Scouts Occoneechee Council, Boys & Girls Clubs of America, Habitat for Humanity and others. Barnes has chaired the economic development committee of the Greater Raleigh Chamber of Commerce, for example. Stoud’s extensive record of public service was recognized in 2000 when then-Governor Jim Hunt awarded him the Order of the Longleaf Pine, North Carolina’s most prestigious civilian honor.
Carolantic’s community commitment and rich knowledge of the region is complemented through the international contacts and resources it taps through its affiliation with NAI Global, the world’s largest network of real estate brokerages. Membership in NAI Global affords Barnes and his colleagues access to services, expertise, support and solutions well beyond the Triangle. “That affiliation gives us the resources of a large organization to assist our clients, even though we’re still a grassroots entrepreneurial company with tremendous knowledge of our local market,” Barnes says.
In adding value for its clients, NAI Carolantic also relies on collaborative relationships with the Society of Industrial & Office Realtors (SIOR), CoreNet Global, Certified Commercial Investment Members (CCIM), Hart Group International, Commercial Real Estate Women (CREW Network) and the North Carolina Economic Developers Association (NCEDA).
Working with local and regional economic development organizations provides yet another avenue for NAI brokers to serve their community. The firm’s technical expertise and marketing resources help augment the Triangle’s overall brand as a global business destination. “We’re in constant contact with economic development allies in promoting the area and working with companies looking to relocate to this region,” Barnes says.
The firm’s work with the economic development community yields a real return: staying current on regional business trends enables NAI brokers to assist clients more effectively. Such synergies help account for the firm’s strong support for the annual State of the Research Triangle Region Breakfast. “State of the Region gives us the opportunity to learn more about the region and some of the things we can be doing for our clients,” says Barnes. “It gives us a chance to hear about what is new in economic development.”
Barnes and his fellow brokers at NAI Carolantic participate in the State of the Research Triangle Region gathering each year. The breakfast, now attended by more than 900, is also a valuable networking opportunity for the firm’s real estate professionals. “It puts us in front of business leaders,” he adds, “and that’s why it’s become a must-attend event.”